AI in research

28 Feb 2025

Introducing our Incling integration

By

Nicole George

In a time where technology is reshaping qualitative research…

we are thrilled to announce a new partnership between incling, a leading qualitative data collection platform, and CoLoop, our AI-powered qualitative data analysis tool. 

This collaboration streamlines the research process, allowing users to effortlessly gather and analyse qualitative data with greater efficiency and depth.

Meeting Evolving Research Needs

In the early days of CoLoop, our customers primarily used us to analyse interviews. But as traction has grown among these early adopters, we’ve seen a desire to feed in more diverse types of data. 

The rise of hybrid methodologies and growth of online qualitative research presents really interesting new opportunities for understanding human behavior.

However, this new world of vast qualitative data comes with challenges: large file sizes, data wrangling complexities, and a huge volume of data to analyse. 

With this integration, those challenges are no longer a problem.

A Research Platform Built for Researchers 

Designed by researchers, for researchers, incling offers a seamless, intuitive platform that makes it easy to collect rich qualitative data from diverse audiences. Through interactive research methods such as online discussions, video tasks, surveys, and diary studies, incling empowers global research teams to run studies in multiple languages and across various markets—all within a single, AI-enhanced space.

Enhancing the Research Workflow

incling users can now export their collected data directly into CoLoop, eliminating lengthy manual data transfers. This seamless transition allows for a more efficient and secure workflow, enabling researchers to focus on deriving meaningful insights rather than spending time on data handling.

This collaboration was a natural next step for us to deliver even more value, and building on the success of past hybrid research efforts, this move feels like a perfect fit. Our new integration removes the final hurdle to quickly setting up projects, and we’re excited to see where this collaboration will lead.

With this new integration, customers can really scale their qualitative research like never before. Studies can include up to 200 participants and files can be up to 10GB - and all of this data can be uploaded from incling to CoLoop within minutes

Leveraging Technology and AI for Deeper Insights

This partnership sits at the intersection of data collection and data analysis

Trusted by tech-forward teams, incling connects researchers with global audiences, providing an intuitive platform that simplifies the collection and organisation of qualitative data to meet the demands of modern research.

At CoLoop, we’re all about helping you make sense of qualitative data faster. Our AI-powered analysis streamlines your research without compromising on accuracy. We’re excited to be building on incling’s AI-driven platform to extend research capabilities even further - enabling researchers to move from data collections to actionable insights in record time.  

What we both have in common is a shared mission of re-imagining qualitative research through innovative, cutting-edge technology that enhances, rather than replaces, human insights. 

More Time to Focus on What Matters 

One client came to CoLoop once with an unforgettable challenge: faced with a community study containing nearly one million words—about the length of War and Peace twice over—they were tasked with delivering insights in just one week. An impossible hurdle!

Thanks to AI-enhanced workflows, what once felt insurmountable became achievable. The client streamlined their analysis, cutting through the massive volume of text with ease, and delivered high-quality insights right on time.

It was a perfect example of how the right tools can transform even the most daunting projects into success stories.

By removing the friction of data management, researchers can focus on what truly matters—interpreting findings, storytelling with data, and delivering high-value recommendations to their stakeholders.

With this integration, data security also gets a boost—files move seamlessly and securely between the two platforms, so researchers can focus on their work without worrying about sensitive data.

Looking Ahead

Together, incling and CoLoop are powerful enhancements to any researcher's toolbox, providing a human touch in a digital world.

Whether you're running large online community discussions or conducting in-depth diary studies, this integration ensures that your workflow is smoother and more impactful.

This collaboration between incling and CoLoop represents a step forward in qualitative research methodology - at a time when technology is changing what it means to be a qualitative researcher. 

We’re constantly surprised by the ways our customers find to use our tools, and can't wait to see what they'll achieve with this new capability.

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